How to get a one-page checkout on Shopify?

Shopify Checkout powers 10% of eCommerce stores in the USA and is recognized as one of the highest-converting checkouts globally. Traditionally, Shopify Checkout included three main steps to collect customer information before completing a transaction. However, with its latest updates, Shopify has introduced a streamlined one-page checkout, reducing the number of steps and form fields while improving conversion rates.

This article explores Shopify Checkout’s key features, the insights behind this recent update, and the advantages and drawbacks of the long-awaited one-page checkout. Additionally, it covers the services Shopify offers to help merchants maximize their checkout experience. You’ll also find data comparing Shopify Checkout to other platforms and branded checkout badges. The update simplifies the process with a single “Pay Now” button, making transactions quicker and more seamless. As more merchants adopt this new checkout option, we look forward to seeing user feedback and its impact on the shopping experience.

Interested in customizing Shopify Checkout? Learn more about Shopify Functions and how they enable merchants to modify checkout styling and functionality. This article provides valuable tips, guidance, and support for Shopify merchants looking to enhance their checkout experience and implement the new one-page checkout. Let’s explore how you can get started with Shopify’s latest checkout update.

What is Shopify Checkout?

Shopify’s eCommerce platform operates on a closed system, meaning the entire store is hosted by Shopify, and checkout functionality is restricted to ensure security and a smooth, reliable payment process. This approach helps maintain a seamless checkout experience for both merchants and customers.

Shopify merchants can make minor stylistic adjustments to their checkout through the Shopify admin, such as updating the store logo and accent colors. However, deeper checkout customizations require additional tools. For those using Shopify Plus, access to Shopify Functions and Checkout Extensions allows developers to modify how the Shopify checkout looks and functions.

Previously, developers relied on the checkout.liquid file to apply CSS-based design changes to the Shopify checkout. However, Shopify has announced that the checkout.liquid file will be deprecated. Instead, Shopify Plus merchants must now use Shopify Functions to implement checkout modifications. This shift ensures that the Shopify checkout remains secure, up-to-date, and optimized for conversions.

With the introduction of Shopify Functions, developers can write custom logic to enhance the Shopify checkout without compromising its stability. These functions allow for advanced customization, including modifying discount structures, payment methods, and checkout flow adjustments. This change marks a significant evolution in how merchants interact with the Shopify checkout, providing more flexibility while maintaining platform integrity.

For businesses looking to personalize their Shopify checkout, understanding these updates is crucial. Whether it’s adjusting the checkout page layout, integrating third-party solutions, or streamlining the payment process, Shopify Functions offer a powerful way to customize the checkout experience.

If you have questions about how these changes impact your store or need assistance implementing modifications, our team is here to help. Reach out to discuss your project and explore how you can make the most of the new Shopify checkout system.

What is the conversion rate on the Shopify Checkout?

Shopify asserts that its checkout, particularly when utilizing Shop Pay, is the highest-converting eCommerce checkout in the world. Shop Pay is an accelerated checkout solution that allows customers with a Shop Pay account to log in instantly and complete their purchases without needing to manually enter their personal or payment details. This streamlined process significantly enhances the efficiency of the Shopify checkout, reducing friction and boosting conversions.

Since the launch of this accelerated checkout, Shopify conducted an extensive study involving 10,000 Shopify merchants who had enabled Shop Pay in their stores. The findings revealed remarkable improvements in conversion rates, reinforcing Shopify’s checkout as a leading force in the eCommerce industry.

To further validate these claims, Shopify partnered with one of the Big Three global management consulting firms. They provided full access to Shopify checkout data and allowed for an independent study comparing the checkouts of major commerce platforms worldwide. The results were striking—Shopify’s checkout outperformed competitors by up to 36% and had an average conversion advantage of 15%. These insights solidify Shopify checkout as a superior option for merchants aiming to maximize their sales.

Additionally, Shopify’s study found that transactions processed through Shop Pay checkout had an average checkout-to-order rate 1.72 times higher than those processed through standard Shopify checkouts. Once a customer uses Shop Pay for the first time, their information is securely stored, enabling them to complete future checkouts with just a single tap.

Friction during the checkout process remains one of the biggest obstacles to completing online transactions. Shopify checkout tackles this challenge by offering a seamless and secure payment experience. On desktop, Shop Pay checkouts converted 1.56 times higher than standard Shopify checkouts, while on mobile, the conversion rate surged to an impressive 1.91 times higher. These statistics highlight the effectiveness of Shopify’s checkout, particularly in an era where mobile shopping continues to grow.

For merchants looking to optimize their Shopify checkout, enabling Shop Pay is a game-changer. With faster transactions, a user-friendly experience, and higher conversions, Shopify checkout remains a crucial component of eCommerce success. If you’re considering enhancing your Shopify store’s checkout, now is the perfect time to explore Shopify’s latest checkout innovations.

What is a one-page checkout on Shopify?

Shopify One-Page Checkout is a groundbreaking feature introduced by Shopify in 2023, designed to simplify and accelerate the online shopping process. By condensing the entire checkout flow into a single page, Shopify checkout eliminates unnecessary steps, reducing friction and enhancing the customer experience. With intelligent design and advanced automation, Shopify checkout dynamically adapts to individual user preferences, leveraging past purchase history to pre-fill details such as shipping and payment information. This innovation not only saves time for shoppers but also boosts checkout conversion rates, making it a must-have for merchants looking to optimize their Shopify store’s checkout experience.

Traditionally, Shopify’s checkout involved a three-step process where customers had to navigate separate pages to enter personal information, shipping details, and payment information. The first step required customers to input their name, phone number, and email address. The second step focused on gathering shipping details, while the final step collected payment and billing information. This structure, while effective, sometimes introduced unnecessary delays and additional friction in the Shopify checkout process.

However, Shopify checkout evolved significantly with the introduction of Shop Pay, an accelerated checkout option that allows customers to complete their purchase instantly. When using Shop Pay, buyers skip the standard Shopify checkout process entirely, as their payment and shipping details are securely saved from previous transactions. Inspired by the efficiency of Shop Pay, Shopify completely reimagined its checkout process to introduce the new one-page checkout.

The Shopify One-Page Checkout reduces the number of form fields and combines all required customer details into a single, streamlined checkout page. This means fewer page loads, faster transactions, and significantly less friction. Customers who are logged into their Shopify account or have browser autofill enabled can breeze through the Shopify checkout, making purchases in seconds. This streamlined approach not only improves user experience but also helps merchants capture more sales by reducing cart abandonment rates.

For those interested in seeing the Shopify One-Page Checkout in action, a great example is the Shopify merch store at shopify.supply. This store showcases an optimized Shopify checkout experience, emphasizing speed, simplicity, and minimal fields while still providing express checkout options like Shop Pay for an even faster transaction.

With this revolutionary update, Shopify checkout continues to set new standards for eCommerce checkout efficiency. By reducing friction and creating a seamless experience, Shopify’s checkout ensures that both merchants and customers benefit from a more effective and user-friendly payment process. Whether you’re a merchant looking to enhance your Shopify checkout or a customer eager for a hassle-free shopping experience, the Shopify One-Page Checkout is a game-changer in the world of online commerce.

How do I enable One Page Checkout on my Shopify store?

Enabling One-Page Checkout on your Shopify store is a simple yet powerful way to enhance the shopping experience and streamline the checkout process. By reducing multiple steps into a single, seamless page, Shopify checkout helps customers complete their purchases quickly, leading to higher conversion rates and lower cart abandonment.

To activate One-Page Checkout, start by logging into your Shopify admin panel. Navigate to the Settings tab and select Checkout from the menu. Scroll down to the Order Processing section, where you will find the option labeled “Enable One-Page Checkout.” Simply toggle this setting to the “On” position, and just like that, your Shopify checkout will be upgraded to a more efficient, user-friendly experience.

With One-Page Checkout, all required information—personal details, shipping address, and payment method—is collected on a single checkout page. This eliminates unnecessary page loads, allowing customers to complete their purchases with fewer clicks. Whether shoppers use standard payment options or Shopify’s express checkout, the entire process is designed to be faster and more intuitive.

For customers who have used Shop Pay, the experience is even more seamless. Shopify checkout automatically recognizes returning users and pre-fills their details, allowing them to complete their transaction in seconds. This feature makes Shopify checkout one of the most efficient and high-converting checkout systems available.

Merchants who enable One-Page Checkout gain a competitive edge by offering a frictionless shopping experience. Studies show that a faster checkout process leads to higher customer satisfaction and improved sales. By reducing form fields and simplifying navigation, Shopify checkout ensures that customers can complete their purchases with minimal effort.

If you’re looking to maximize the benefits of Shopify’s checkout, consider exploring additional customizations using Shopify Functions. These tools allow you to personalize the checkout experience, offering unique branding, custom fields, and specialized payment options to match your store’s needs.

Activating One-Page Checkout is just the beginning of optimizing your Shopify checkout. Stay ahead of the competition by leveraging Shopify’s latest checkout innovations, ensuring a smooth, fast, and user-friendly transaction process for every customer.

Are there any additional costs associated with using Shopify One Page Checkout?

There are no additional costs associated with using Shopify One-Page Checkout. Shopify includes this powerful feature as part of its standard pricing plans, ensuring that merchants have access to all the essential tools needed to run a successful online store. The Shopify checkout system is designed to be efficient, seamless, and easy to use, without any hidden fees or unexpected expenses.

The One-Page Checkout functionality is fully integrated into the Shopify platform, allowing merchants to offer a checkout experience that is both fast and user-friendly. With fewer steps and reduced friction, the Shopify checkout helps businesses maximize their checkout conversions without worrying about extra charges. This streamlined approach makes it easier for customers to complete their purchases, improving overall sales performance.

Unlike some eCommerce platforms that charge additional fees for advanced checkout features, Shopify checkout ensures that all merchants can access this innovation without paying more. Whether you’re on Shopify Basic, Shopify, Advanced Shopify, or Shopify Plus, the one-page checkout is available to help optimize your checkout process and increase revenue.

By eliminating unnecessary steps, the Shopify checkout significantly enhances the shopping experience. Customers no longer have to navigate multiple pages; instead, they can enter their details, review their order, and complete the checkout on a single page. This efficiency makes the Shopify checkout one of the highest-converting checkout solutions in the industry.

Additionally, businesses using Shop Pay can benefit even further from an accelerated checkout process. With Shop Pay, returning customers can breeze through the Shopify checkout in just a few clicks, as their details are securely stored for future purchases. This combination of One-Page Checkout and Shop Pay makes Shopify checkout one of the most effective tools for reducing cart abandonment and boosting conversions.

For merchants looking to customize their Shopify checkout, options like Shopify Functions and Checkout Extensions allow for further personalization. Whether it’s branding adjustments, custom payment methods, or tailored checkout flows, Shopify checkout remains flexible and adaptable to different business needs.

Ultimately, enabling Shopify One-Page Checkout is a cost-effective way to enhance the checkout experience without incurring additional expenses. With a simplified process, increased speed, and seamless integration, Shopify checkout empowers businesses to drive more sales and provide customers with a frictionless shopping journey.

What are Shopify Functions for checkout?

Shopify Functions provide developers with the ability to customize the backend logic that powers different aspects of Shopify’s platform, including the Shopify checkout experience. These powerful Shopify functions allow for deep customization without requiring merchants to modify the core Shopify checkout code manually. Each Shopify Functions API is designed for a specific area of the platform, enabling modifications to key features such as Delivery Options, Order Discounts, Product Discounts, Payment Options, Bundling, Validation, Fulfillment, Order Routing, and Shipping Discounts. By leveraging Shopify Functions, merchants can create a tailored checkout process that better aligns with their business needs.

Unlike frontend styling changes, which impact the visual design of the Shopify checkout, Shopify Functions strictly modify the underlying logic and behavior of the checkout process. Previously, developers would need to edit the checkout.liquid file to make adjustments to the Shopify checkout. However, with recent updates, Shopify has deprecated the checkout.liquid file, replacing it with more scalable and flexible solutions such as Shopify Extensions and the Shopify Branding API. These new tools allow for easy customization of the Shopify checkout, ensuring a seamless and branded experience for customers.

For merchants who want to enhance their Shopify checkout without hiring a developer, Shopify offers an extensive selection of Checkout Apps available on the Shopify App Store. These apps allow businesses to extend the functionality of their checkout, adding features such as upsells, custom payment methods, and loyalty rewards. By using Shopify Checkout Apps, merchants can optimize their checkout process without writing a single line of code.

One of the biggest advantages of Shopify checkout customization through Shopify Functions is the ability to optimize the checkout experience while maintaining security and performance. Since these changes are applied at the Shopify infrastructure level, they do not slow down the checkout or compromise the stability of transactions. This ensures that merchants can improve their Shopify checkout without negatively impacting the speed or efficiency of their store.

Additionally, Shopify’s checkout can be further optimized with features like Shop Pay, which significantly accelerates the checkout process. Customers using Shop Pay can skip manual data entry, as their payment and shipping information are securely saved, making the Shopify checkout even faster and more convenient.

With the combination of Shopify Functions, Shopify Extensions, and Shopify Checkout Apps, merchants have more control than ever over their checkout experience. Whether you need advanced discounting logic, custom payment solutions, or streamlined fulfillment options, Shopify checkout provides the flexibility to adapt to any business model.

By leveraging Shopify’s latest checkout innovations, merchants can create a high-converting, user-friendly checkout process that enhances customer satisfaction and maximizes sales. Whether you’re a developer looking to build custom Shopify checkout functionality or a merchant searching for easy-to-use solutions, Shopify’s checkout ecosystem provides the tools needed to optimize the buying experience.

What is Shopify Extensions for checkout?

Shopify Checkout UI Extensions allow app developers to create and implement custom functionality within the Shopify checkout process. These extensions provide merchants with the ability to enhance their checkout experience by integrating new features at key points in the Shopify checkout flow. Developers can add custom sections and interactive elements to various stages of the checkout, including product information, shipping details, payment methods, order summaries, and Shop Pay transactions. With Shopify Checkout UI Extensions, merchants can introduce banners, upsell offers, additional input fields, and other enhancements to optimize their checkout process.

One of the main advantages of Shopify Checkout UI Extensions is the flexibility they offer. Merchants can customize the Shopify checkout without modifying core checkout code, ensuring a seamless and secure shopping experience. These extensions allow businesses to introduce personalized checkout elements, such as custom messaging, promotional discounts, and specialized payment options, making the Shopify checkout more engaging and effective.

By utilizing Shopify Checkout UI Extensions, merchants can improve their checkout conversion rates by reducing friction and providing customers with a more intuitive and interactive checkout experience. For example, businesses can display real-time shipping updates, offer last-minute upsells, or highlight loyalty rewards directly within the Shopify checkout process. These small enhancements can have a significant impact on overall sales and customer satisfaction.

Additionally, Shopify checkout is designed to be fast and efficient, ensuring that all UI extensions integrate smoothly without slowing down the checkout process. Whether a merchant wants to showcase additional product recommendations, display a custom banner, or collect extra customer information, Shopify checkout UI extensions make it possible.

Another key feature of Shopify’s checkout customization is the ability to integrate Shop Pay, which is an accelerated checkout option that allows returning customers to complete purchases with a single click. With Shopify Checkout UI Extensions, merchants can further enhance the Shop Pay checkout experience by adding custom fields, exclusive offers, or personalized checkout messages tailored to repeat buyers.

For those who don’t have coding experience but still want to enhance their Shopify checkout, there are pre-built Checkout Apps available on the Shopify App Store. These apps leverage Shopify Checkout UI Extensions to provide out-of-the-box checkout solutions, eliminating the need for complex development work.

Ultimately, Shopify Checkout UI Extensions give merchants the power to create a highly tailored, branded, and conversion-optimized checkout experience. By leveraging these tools, businesses can improve customer engagement, reduce cart abandonment, and increase overall sales through a seamless Shopify checkout process. Whether you’re looking to add new payment options, offer special promotions, or streamline the checkout flow, Shopify checkout continues to be one of the most powerful and flexible solutions for modern eCommerce.

Can I update the Shopify Checkout Branding?

Shopify Plus merchants have access to built-in customization options that allow them to modify their Shopify checkout experience easily. Using the Shopify checkout editor, merchants can update their checkout branding, including adjusting the logo, background colors, images, and accent colors. These native settings provide a simple way to ensure that the Shopify checkout aligns with a store’s unique brand identity without requiring any coding knowledge.

For merchants who want to take their Shopify checkout customization even further, hiring a Shopify developer is the best approach. Developers can leverage the Shopify Checkout Branding API to implement advanced styling changes, ensuring that every element of the checkout page matches the store’s branding. Unlike the standard settings, the Shopify Checkout Branding API provides deeper control over fonts, layouts, button styles, and additional visual elements within the checkout experience.

By using the Shopify Checkout Branding API, merchants can create a more engaging and visually appealing Shopify checkout, offering a seamless and professional buying journey. A well-branded checkout page enhances customer trust and encourages higher checkout conversion rates, ensuring that more shoppers complete their purchases.

One of the biggest advantages of Shopify Plus checkout customization is that merchants can optimize their checkout experience while maintaining Shopify’s fast and secure checkout process. Unlike third-party checkouts that may slow down or disrupt transactions, Shopify checkout is built to provide a high-performance checkout flow without compromising speed or security.

For businesses looking to improve their checkout flow, Shopify offers additional tools such as Shopify Checkout UI Extensions, which allow for checkout page enhancements like banners, upsells, and custom input fields. These extensions work seamlessly with the Shopify checkout, providing merchants with even more opportunities to tailor their checkout process without modifying the core checkout code.

Additionally, merchants using Shop Pay, Shopify’s accelerated checkout option, can further enhance their checkout experience by providing a fast, one-click checkout process for returning customers. Since Shop Pay checkout saves customer information securely, buyers can complete transactions instantly, reducing cart abandonment and improving overall sales.

Beyond visual customization, Shopify checkout also supports various checkout apps available on the Shopify App Store. These apps allow merchants to introduce additional features such as custom payment methods, post-purchase offers, and checkout validation tools to enhance their Shopify checkout flow further.

With Shopify Plus, merchants have more control over their checkout experience than ever before. Whether through native settings, Shopify Branding API, or Shopify Checkout UI Extensions, businesses can create a high-converting, beautifully designed checkout that reflects their brand and improves the checkout process for customers. By investing in Shopify checkout customization, merchants can build trust, increase conversions, and drive more sales efficiently.

What is the Shopify Checkout Branding API?

Shopify Plus merchants have the ability to apply custom code to modify the Shopify checkout branding, but these advanced customizations require the expertise of a Shopify developer. While merchants can easily adjust basic elements such as colors, logos, and fonts through the Shopify checkout editor, more detailed branding updates need to be implemented using the Shopify Checkout Branding API. This API allows for enhanced checkout styling, enabling businesses to create a more polished and visually cohesive checkout experience that aligns with their brand identity.

However, it is essential to understand that while Shopify checkout supports styling modifications, the structure of the checkout flow cannot be altered. This means that merchants cannot reposition default elements, rearrange form fields, or modify the overall layout of the Shopify checkout page. Shopify maintains a standardized checkout structure to ensure consistency, security, and high checkout conversion rates across all stores.

Despite these structural limitations, Shopify checkout still provides numerous opportunities for merchants to enhance their checkout process. Through tools like Shopify Checkout UI Extensions, businesses can introduce custom checkout sections, such as promotional banners, upsells, and additional form fields. These extensions work within the existing Shopify checkout framework, offering extra functionality without disrupting the checkout flow.

Another way to optimize the Shopify checkout experience is by integrating Shopify checkout apps available in the Shopify App Store. These apps allow merchants to expand their checkout capabilities with features such as custom payment gateways, post-purchase offers, and checkout validations. By leveraging these apps, businesses can provide a more tailored checkout experience while still maintaining the Shopify checkout structure.

One of the biggest advantages of Shopify checkout is its seamless integration with Shop Pay, an accelerated checkout solution that allows customers to complete their purchases instantly. With Shop Pay checkout, returning shoppers can skip manual data entry, making the checkout process faster and more efficient. Since speed and convenience play a critical role in checkout conversions, enabling Shop Pay can significantly boost a store’s overall sales performance.

For merchants who require additional customization beyond branding changes, Shopify Functions offer a way to modify certain aspects of the Shopify checkout logic. These functions allow developers to introduce custom checkout rules, such as discounts, payment method restrictions, and order validation checks, helping merchants create a more optimized and secure checkout experience.

Ultimately, Shopify Plus checkout customization allows merchants to refine their checkout flow while maintaining the security and efficiency that Shopify checkout is known for. Whether through branding updates, UI extensions, Shopify checkout apps, or Shopify Functions, merchants can create a high-converting checkout experience that meets their unique business needs. By making the most of Shopify checkout customization options, businesses can enhance user engagement, increase checkout conversions, and maximize their overall revenue.

What is the drag-and-drop checkout editor on Shopify?

Shopify Plus merchants no longer need to rely on the now-deprecated checkout.liquid file to make changes to their Shopify checkout. Instead, Shopify has introduced a powerful, user-friendly drag-and-drop checkout editor that allows merchants to customize their checkout experience with ease. This new Shopify checkout editor is designed exclusively for Shopify Plus users, providing greater flexibility in personalizing the checkout page while maintaining Shopify’s high-performance standards.

With the new Shopify checkout editor, merchants can update key branding elements such as logos, background colors, images, and fonts, ensuring that the checkout process aligns with their store’s unique brand identity. Previously, making even minor styling changes to the Shopify checkout required direct access to the checkout.liquid file, but now merchants can make these updates in just a few clicks—without any coding knowledge.

The introduction of this editor brings the Shopify checkout customization experience closer to the flexibility merchants have when using Online Store 2.0’s theme editor. Shopify Plus merchants can now fine-tune their checkout flow similarly to how they design their storefront, ensuring a cohesive shopping and checkout experience for customers.

Beyond just branding updates, the Shopify checkout editor also allows merchants to integrate checkout app blocks directly from the Shopify App Store. These app blocks enhance the checkout experience by adding features like upsells, order notes, express payment buttons, and loyalty rewards programs. Additionally, developers can create custom Checkout UI Extensions to introduce even more tailored enhancements to the Shopify checkout flow.

For businesses that cater to international customers, Shopify checkout also supports translations powered by Shopify Markets. This ensures that shoppers can navigate the checkout process in their preferred language, creating a localized and seamless checkout experience. With the ability to adjust language settings, merchants can increase their global reach and improve checkout conversion rates across different regions.

Another major benefit of the updated Shopify checkout is its built-in performance optimization. By streamlining the customization process, Shopify ensures that all checkout modifications maintain fast load times and a smooth user experience. Whether a merchant is adding a Shopify checkout app block, modifying brand colors, or integrating Shop Pay, the Shopify checkout experience remains efficient and highly converting.

By leveraging the new Shopify checkout editor, Shopify Plus merchants can create a branded, engaging, and high-performing checkout process that boosts conversions and enhances customer satisfaction. Whether through visual updates, Shopify checkout app blocks, or Shopify Checkout UI Extensions, merchants now have more control over their Shopify checkout flow than ever before. This shift marks a significant improvement in how businesses can optimize their checkout process, ensuring a seamless and frictionless Shopify checkout experience for every customer.

What are Shopify checkout apps?

With the introduction of Shopify Functions and checkout extensibility, Shopify Plus merchants now have greater control over their Shopify checkout experience than ever before. Rather than relying on custom coding or outdated methods, merchants can now use pre-existing Shopify checkout apps to enhance their checkout functionality with ease. These apps provide powerful features that optimize the checkout process, ensuring a seamless and efficient experience for customers.

One of the biggest advantages of Shopify checkout apps is their ability to introduce upsells directly within the checkout. By strategically placing product recommendations at the checkout stage, merchants can increase average order value without disrupting the flow of the Shopify checkout process. Customers can easily add complementary products or exclusive offers before completing their purchase, improving both revenue and customer satisfaction.

Additionally, Shopify checkout apps enable merchants to add custom fields to the checkout page, allowing for a more personalized shopping experience. Features such as gift notes, personalized messages, delivery instructions, or donation options can be seamlessly integrated into the Shopify checkout flow. This level of customization ensures that merchants can cater to a diverse range of customer needs while maintaining a smooth and efficient checkout experience.

To explore the full range of available Shopify checkout apps, merchants can visit the Shopify Plus App Store. This marketplace offers a variety of apps designed specifically for Shopify checkout customization, allowing merchants to extend their checkout capabilities without the need for extensive development work. Whether they’re looking to improve checkout performance, streamline payment processing, or enhance customer engagement, the Shopify Plus App Store has solutions to fit every business need.

Beyond third-party checkout apps, Shopify also provides native tools such as Shopify Checkout UI Extensions, enabling developers to create custom elements within the checkout flow. These extensions work seamlessly with Shopify’s optimized checkout system, ensuring that modifications do not negatively impact load times or security. By combining Shopify Functions, checkout extensibility, and checkout UI extensions, merchants can build a high-converting checkout experience that aligns perfectly with their brand and business goals.

Another critical component of the Shopify checkout ecosystem is Shop Pay, Shopify’s accelerated checkout solution. By integrating Shop Pay with a customized Shopify checkout, merchants can provide customers with a one-click checkout experience, reducing friction and increasing checkout conversions. Studies have shown that Shop Pay users complete their purchases faster and with a higher success rate, making it an essential tool for any Shopify store looking to optimize its checkout process.

As Shopify checkout continues to evolve, merchants should take full advantage of the latest tools and technologies available. Whether through Shopify checkout apps, checkout UI extensions, or Shopify Functions, there are endless opportunities to enhance the Shopify checkout experience. By leveraging these powerful customization options, Shopify Plus merchants can create a seamless, efficient, and high-converting checkout process that keeps customers coming back for more.

Shopify One Page Checkout mobile-friendly?

Shopify One Page Checkout is fully optimized for mobile devices, ensuring that every customer enjoys a seamless and efficient checkout experience whether they are shopping from a desktop, smartphone, or tablet. As mobile shopping continues to grow, Shopify has prioritized creating a responsive checkout process that adapts to different screen sizes, making it easy for customers to complete their purchases on any device.

With Shopify’s One Page Checkout, the entire checkout flow is condensed into a single page, eliminating unnecessary steps and reducing friction. The mobile-friendly Shopify checkout automatically adjusts its layout and functionality, ensuring smooth navigation and quick form completion. Customers no longer need to switch between multiple pages or enter the same details repeatedly—everything is streamlined for maximum efficiency.

One of the standout features of Shopify One Page Checkout is its smart autofill and payment integration. Customers using Shop Pay, Apple Pay, Google Pay, or other express checkout options can complete their purchases with just a single tap. This significantly improves checkout speed, leading to higher conversion rates and reduced cart abandonment. Studies have shown that Shop Pay-powered checkouts convert at a much higher rate compared to standard Shopify checkouts, proving the effectiveness of an optimized mobile checkout experience.

Additionally, Shopify’s checkout design ensures that all fields are easily accessible and intuitive for mobile users. Large buttons, clear instructions, and minimal form fields make the Shopify checkout process quick and effortless. Whether customers need to enter their shipping details, select payment methods, or review their order, everything is neatly organized for a hassle-free checkout journey.

For merchants, having a mobile-friendly checkout is essential for increasing sales and customer satisfaction. Since a significant percentage of online purchases occur on mobile devices, optimizing the Shopify checkout process ensures that no potential sale is lost due to a complicated or slow checkout experience. The Shopify One Page Checkout also supports multi-language and multi-currency options, allowing businesses to cater to global customers with localized experiences, further enhancing checkout efficiency.

Beyond mobile-friendliness, Shopify checkout extensibility allows merchants to customize their checkout experience using Shopify Functions and Checkout UI Extensions. This means businesses can integrate upsells, custom fields, and additional payment options directly into their Shopify checkout, all while maintaining a fast and mobile-optimized design.

In summary, Shopify One Page Checkout is a game-changer for mobile commerce, providing a responsive, user-friendly, and highly converting checkout experience. By ensuring that the Shopify checkout process is as smooth as possible on all devices, merchants can increase conversion rates, reduce cart abandonment, and improve customer satisfaction. Whether customers are browsing on mobile, tablet, or desktop, Shopify’s checkout innovation guarantees a frictionless path to purchase every time.

What are Shopify One-Page Checkout Statistics?

Shopify One Page Checkout: Game-Changing Statistics

The introduction of Shopify’s One Page Checkout has revolutionized the ecommerce checkout experience, leading to higher conversion rates, lower cart abandonment, and an overall improved customer journey. Businesses using Shopify checkout have witnessed remarkable growth in their sales performance, proving the power of a streamlined checkout process.

1. Cart abandonment rates have dropped by 35% for merchants using Shopify One Page Checkout. The simplified and frictionless checkout flow ensures that customers complete their purchases faster without unnecessary steps, reducing the likelihood of abandoned carts.
2. Over 90% of online shoppers prefer a seamless and optimized checkout process, making Shopify’s One Page Checkout the perfect solution for ecommerce stores. Customers expect a fast, hassle-free checkout, and Shopify’s advanced checkout system delivers exactly that.
3. Merchants leveraging Shopify’s One Page Checkout have seen an average conversion rate increase of 20%. With an efficient checkout process, customers experience fewer distractions, making them more likely to complete their transactions successfully.
4. Speed matters in checkout performance, and Shopify One Page Checkout ensures a lightning-fast experience. The average Shopify checkout page load time is under 2 seconds, providing a smooth and efficient checkout journey that keeps customers engaged.
5. Customer retention has improved significantly with Shopify’s checkout optimization. More than 80% of shoppers who complete a purchase using Shopify One Page Checkout are likely to return for future transactions, reinforcing the importance of a fast and user-friendly checkout experience.

Shopify Checkout: A Powerful Tool for Conversion Optimization

Beyond these compelling statistics, Shopify checkout continues to evolve with Shopify Functions and Checkout UI Extensions, enabling merchants to customize their checkout process to match their business needs. Whether it’s adding upsells, incorporating gift messages, or enabling express checkout options like Shop Pay, Shopify checkout enhancements make the buying experience seamless and efficient.

Why Shopify Checkout Stands Out

Unlike traditional ecommerce checkout solutions, Shopify One Page Checkout integrates intelligent autofill technology, multiple payment gateways, and frictionless checkout fields. This smart checkout process ensures that returning customers can complete their purchases in just a few clicks, eliminating the frustration of re-entering payment and shipping details.

With Shopify’s checkout speed and simplicity, businesses can cater to mobile shoppers, desktop users, and international customers with ease. Additionally, the Shopify Plus checkout customization options empower merchants to create a tailored checkout experience using branding tools, layout adjustments, and custom field additions.

Shopify Checkout Continues to Lead in Ecommerce Innovation

As more businesses embrace Shopify checkout enhancements, the future of ecommerce will revolve around faster, more intuitive checkout solutions. With continuous improvements, merchants can expect even greater performance gains, reduced friction, and a more personalized checkout experience for their customers.

For those looking to optimize their Shopify store checkout, exploring Shopify Functions, Checkout UI Extensions, and express payment options will unlock new opportunities for growth. Shopify checkout innovations will continue to shape the ecommerce landscape, ensuring businesses thrive in a competitive digital marketplace.

Can I have B2B features on Shopify Checkout?

Shopify Checkout for B2B: A Tailored Wholesale Solution

Shopify’s checkout is designed to be versatile and adaptable, catering not only to direct-to-consumer (DTC) brands but also to B2B businesses. With the ability to support wholesale transactions, Shopify checkout provides the necessary tools to create a seamless and efficient buying experience for business buyers.

One of the standout features of Shopify’s B2B checkout is that it operates on the same store URL and checkout flow as standard customers. However, Shopify checkout dynamically adjusts to B2B buyers, ensuring that they receive a customized shopping experience. This means that merchants can sell to both retail and wholesale customers from the same Shopify store while delivering a personalized checkout experience based on the customer profile.

Key Features of Shopify B2B Checkout

1. Net Payment Terms & Flexible Billing Options
   Shopify checkout for B2B businesses allows merchants to offer net 30-day payment terms and other flexible billing options. This ensures that wholesale buyers have enough time to process payments, making Shopify’s checkout an ideal choice for businesses that rely on invoice-based purchasing models.
2. Custom Pricing Models for B2B Buyers
   With Shopify Plus checkout, merchants can set up unique B2B pricing models, allowing different customers to see tailored prices based on their account type or purchasing volume. This level of customization ensures that Shopify checkout meets the needs of wholesale businesses by providing special pricing for bulk orders.
3. Quantity Discounts & Wholesale-Specific Pricing
   Shopify checkout supports quantity-based discounts, ensuring that B2B customers receive lower prices when ordering in bulk. Wholesale buyers can view their customized pricing directly in checkout, streamlining the purchase process and reducing the need for manual price adjustments.
4. Seamless Shopify Checkout Experience for B2B & DTC
   Whether a store serves individual consumers or business buyers, Shopify checkout ensures a smooth, frictionless process. B2B customers benefit from a dedicated checkout experience, while DTC shoppers continue to enjoy the fast and user-friendly Shopify checkout flow.
5. Shopify Plus B2B Features & Wholesale Customization
   Merchants on Shopify Plus have access to advanced B2B features, including checkout customization options, Shopify Functions, and Checkout UI Extensions. This allows businesses to fine-tune their Shopify checkout, ensuring that wholesale buyers experience a checkout flow tailored to their needs.

Optimizing Shopify Checkout for B2B Growth

For businesses looking to expand into wholesale selling, Shopify checkout’s B2B features provide an excellent foundation. By offering custom pricing, flexible payment terms, and volume-based discounts, Shopify checkout ensures that business buyers have a seamless purchasing experience.

Additionally, Shopify checkout enhancements through Shopify Functions and Checkout UI Extensions allow merchants to integrate wholesale-specific apps, automate workflows, and further personalize the checkout experience.

Shopify Checkout: The Future of Wholesale Selling

As Shopify checkout continues to evolve, its ability to serve both B2B and DTC customers in a single store environment positions it as a powerful solution for growing businesses. With built-in wholesale features, Shopify checkout is not only versatile and efficient but also helps businesses scale without complexity.

For more insights on Shopify’s B2B checkout capabilities, explore our Shopify Plus wholesale guides and learn how to leverage Shopify checkout for your business growth.

Other Checkout Options

Shopify Checkout: The Preferred Choice for Security & Seamless Integration

Shopify checkout is the recommended and preferred payment processing system within the Shopify ecosystem. Shopify prioritizes security, seamless integration, and a smooth shopping experience, ensuring that customers and merchants alike benefit from an optimized checkout process. Shopify checkout is built to work flawlessly with the platform, maintaining a secure transaction environment while minimizing disruptions in the shopping journey.

Alternative Checkout Options on Shopify

While Shopify checkout is the default and most secure method for processing transactions, Shopify merchants can explore alternative ways for customers to complete their purchases. Many merchants find that offering instant purchase options—such as Apple Pay, Google Pay, and Shop Pay—provides an efficient and user-friendly checkout experience.

These express checkout options allow customers to bypass the standard Shopify checkout and complete their purchase directly from the product page or shopping cart, reducing friction and increasing conversion rates. With Shopify checkout, merchants can integrate these fast payment methods without sacrificing security or analytics tracking.

The Risks of Using Third-Party Checkouts

Some third-party checkout solutions operate outside of Shopify checkout, redirecting customers to an external checkout page rather than keeping them within the Shopify ecosystem. While this might seem like an appealing alternative for some businesses, using a third-party checkout can introduce challenges, including:

1. Loss of Shopify Checkout Security & Compliance
   Shopify checkout is optimized for PCI compliance, fraud detection, and data security. Using an external checkout might compromise these built-in security measures, exposing businesses to higher risks.
2. Disruptions in the Customer Experience
   A smooth checkout flow is critical for conversions. When customers are redirected to a third-party checkout, the change in the user interface can cause confusion, leading to increased cart abandonment rates. Shopify checkout ensures a consistent brand experience throughout the entire shopping journey.
3. Issues with Shopify Analytics & Reporting
   Shopify checkout integrates seamlessly with Shopify analytics, allowing merchants to track sales, customer behavior, and conversion rates accurately. However, when a third-party checkout solution is used, data tracking becomes disrupted, potentially leading to inaccurate reporting and loss of valuable insights.
4. Additional Developer & Maintenance Costs
   Managing a non-Shopify checkout requires custom development, ongoing technical support, and troubleshooting—something that Shopify checkout eliminates by providing a fully integrated solution.

Why Shopify Checkout is the Best Choice for Merchants

For businesses looking to provide customers with a fast, secure, and reliable payment experience, Shopify checkout remains the best solution. By using Shopify checkout, merchants can:

• Offer a streamlined and user-friendly checkout flow.
• Ensure PCI compliance and top-tier security.
• Maintain accurate analytics and sales tracking.
• Reduce cart abandonment rates with express checkout options.
• Provide a branded, uninterrupted checkout experience.

For Shopify Plus merchants, the checkout experience can be further customized using Shopify Functions, Checkout UI Extensions, and branding API options, giving businesses more control over their checkout flow while maintaining the benefits of Shopify’s native checkout system.

Final Thoughts: Choosing the Right Checkout for Your Business

While alternative checkout methods exist, Shopify checkout remains the most efficient, secure, and conversion-friendly option. By leveraging the Shopify checkout ecosystem, merchants can ensure their customers enjoy a fast, frictionless, and trustworthy shopping experience. Shopify checkout is designed to maximize sales, protect data, and offer the highest level of payment flexibility.

For merchants looking to optimize their Shopify checkout, explore Shopify Plus customization options, express checkout solutions, and checkout-enhancing apps from the Shopify App Store.

How to enable one-page checkout on Shopify?

Activating Shopify One-Page Checkout for Your Store

All Shopify merchants now have the ability to enable the one-page checkout experience on their Shopify store. By default, new Shopify stores come with the one-page checkout already activated, ensuring a fast and seamless checkout process for customers. However, if merchants prefer, they can easily switch between one-page checkout and three-page checkout through the Shopify admin panel.

How Shopify’s One-Page Checkout Works

The Shopify one-page checkout gathers the same essential customer information as the traditional three-page checkout, but it does so in a single, streamlined step. This means that customers still enter their shipping details, billing information, and payment method, but with fewer clicks and fewer page loads, making the checkout process significantly faster.

Additionally, Shopify checkout analytics remain fully functional, so merchants can continue tracking customer behavior, conversion rates, and checkout performance directly from their Shopify checkout settings. Any pre-existing conversion tracking setup that utilizes the order status page will continue to function without interruption when the checkout format is updated to one-page checkout.

Why Shopify’s One-Page Checkout is a Game-Changer

The Shopify checkout experience is now more efficient than ever. With fewer fields and an optimized checkout design, merchants using the Shopify one-page checkout have seen reduced cart abandonment rates and higher conversion rates. The faster and more user-friendly checkout keeps customers engaged, increasing the likelihood of completed purchases.

For merchants who prefer the classic Shopify three-page checkout, switching back is simple. Shopify admin settings provide flexibility to toggle between checkout styles, ensuring that businesses can test and choose the checkout experience that works best for their customers.

Customizing Shopify’s One-Page Checkout

Merchants on Shopify Plus can further enhance their Shopify checkout experience using Shopify Checkout Branding API, Shopify Functions, and Checkout UI Extensions. These tools allow for custom design updates, branding improvements, and additional checkout functionality tailored to each store’s unique needs.

Additionally, merchants can explore Shopify checkout apps in the Shopify App Store to integrate features such as checkout upsells, additional input fields, and payment method customizations—all designed to improve the Shopify checkout process.

Final Thoughts on Shopify One-Page Checkout

The introduction of Shopify one-page checkout is a significant improvement for both merchants and customers. By simplifying the checkout process, Shopify checkout now provides a faster, more user-friendly, and higher-converting experience. Whether you choose to stick with the one-page checkout or switch back to the three-page checkout, Shopify ensures that merchants have the flexibility, security, and analytics tools to create the perfect checkout experience for their store.

What are the benefits of a one-page checkout on Shopify?

Why Shopify Transformed Its Checkout Experience

You may be wondering—why change the Shopify checkout if it’s already performing well? The answer lies in Shopify’s mission to provide the best ecommerce checkout experience possible. Inspired by the success of Shop Pay, Shopify aimed to bring the benefits of an accelerated checkout to all Shopify merchants. By refining and optimizing the Shopify checkout process, they’ve created a one-page checkout that improves speed, increases conversions, and enhances the overall shopping experience.

Key Benefits of Shopify One-Page Checkout

1. Enhanced Checkout Speed

One of the biggest advantages of the Shopify one-page checkout is its speed. Since the checkout process is condensed into a single page, customers don’t need to navigate multiple screens. A faster checkout experience means reduced friction, leading to higher conversions. Research shows that when customers can complete their checkout faster, they are significantly more likely to finalize their purchase.

2. Increased Conversion Rates

The Shopify checkout is designed to reduce cart abandonment. A one-page checkout eliminates unnecessary steps, ensuring that customers stay engaged throughout the checkout process. By reducing clicks and form fields, Shopify merchants have seen an increase in checkout conversion rates, ultimately driving more sales.

3. Faster Checkout Completion

With fewer fields to fill out and no need to load multiple pages, Shopify’s one-page checkout allows customers to complete their purchase much faster than a multi-step checkout. Shopify merchants can now offer an efficient checkout process, keeping customers happy and reducing the risk of drop-offs at the final step.

4. Improved Customer Experience

A seamless checkout experience is key to customer retention. Shoppers expect a frictionless process, and a complex or lengthy checkout can deter them from completing their purchase. The Shopify one-page checkout eliminates unnecessary barriers, creating a smooth and intuitive experience that encourages customers to return.

How Shopify One-Page Checkout Competes with the Best

Think about some of the biggest names in ecommerce, like Amazon. Their one-click checkout process has made shopping incredibly simple and friction-free. Shopify’s checkout now provides a similarly effortless experience, allowing merchants to streamline their checkout flow while maintaining the security and reliability that Shopify is known for.

Customizing Shopify One-Page Checkout

For merchants looking to enhance their checkout further, Shopify offers powerful tools like Shopify Checkout Branding API, Shopify Functions, and Checkout UI Extensions. Shopify Plus merchants can fully customize their Shopify checkout page, adding personalized elements, custom fields, and branding improvements.

Additionally, merchants can explore Shopify checkout apps in the Shopify App Store to further optimize the checkout process, whether by adding upsell offers, additional payment methods, or loyalty program integrations.

Final Thoughts on Shopify’s One-Page Checkout

By introducing the one-page checkout, Shopify has taken another step toward creating the fastest, most efficient, and highest-converting checkout experience. The Shopify checkout is now even more powerful, ensuring that merchants can maximize their sales while providing a seamless experience for customers. Whether you’re a small business or an enterprise-level Shopify Plus merchant, the new one-page checkout ensures that your customers can checkout quickly, securely, and with ease.

What are the cons of a one-page checkout on Shopify?

Considerations for Shopify’s One-Page Checkout

While the Shopify one-page checkout offers a faster, more efficient way for customers to complete their purchases, there are some factors that merchants should consider before fully transitioning. Although the benefits of an optimized checkout experience far outweigh the drawbacks, it’s still important to understand the potential challenges.

1. Increased Risk of Fraudulent Transactions

A simplified checkout process can sometimes lead to higher risks of fraud since there are fewer barriers in place to verify a purchase. However, Shopify’s checkout is built with advanced security measures, including Shopify’s fraud detection tools and Shopify Protect for eligible transactions, ensuring that merchants remain safeguarded against suspicious activities.

2. Limited Checkout Analytics

With a multi-step checkout, Shopify merchants could track where customers dropped off in the checkout journey, whether it was at the shipping, payment, or confirmation stage. However, with a one-page checkout, all interactions happen on a single URL, making it harder to determine exactly where a customer abandoned their purchase. While Shopify’s analytics tools still provide valuable data, merchants may need to adjust their approach when analyzing checkout performance.

3. Longer Checkout Page & More Scrolling

Even though Shopify’s one-page checkout reduces the number of form fields required to complete a purchase, the overall length of the checkout page increases. Some shoppers may feel overwhelmed by a longer checkout layout, compared to the step-by-step experience offered by a multi-stage checkout. Shopify’s checkout design is optimized for clarity and usability, but merchants should still ensure their checkout flow remains intuitive.

4. Fewer Opportunities for Upselling

One of the benefits of a multi-step checkout is the ability to introduce upsell opportunities at different stages of the process. For example, merchants could offer product recommendations or add-on purchases before a customer completes payment. With a one-page checkout, there are fewer touchpoints, meaning fewer chances to increase average order value. However, Shopify checkout extensions and Shopify checkout apps allow merchants to integrate upsell strategies directly into the checkout flow.

How Shopify Merchants Can Overcome These Challenges

1. Leverage Shopify’s fraud protection tools – Shopify offers fraud analysis and third-party fraud detection apps to reduce the risk of fraudulent orders at checkout.
2. Use heatmaps & session tracking tools – Since Shopify checkout analytics is limited to a single page, merchants can install tracking tools like Hotjar or Lucky Orange to visualize where users drop off.
3. Optimize checkout design – Ensure that your Shopify checkout page is well-organized, mobile-friendly, and free of unnecessary elements to make the experience less intimidating for customers.
4. Utilize Shopify checkout extensions – Shopify allows merchants to add checkout extensions such as upsells, order bumps, and personalized recommendations, ensuring that upsell opportunities are not completely lost.

Final Thoughts on Shopify One-Page Checkout

While Shopify’s one-page checkout is an innovative and high-converting solution, merchants must carefully evaluate their checkout experience to ensure it aligns with their business goals. By using Shopify’s checkout analytics, fraud protection, and checkout apps, merchants can maximize the benefits of a one-page checkout while addressing any potential drawbacks.

Ultimately, Shopify continues to enhance its checkout experience with customization options, security features, and conversion-boosting tools, making Shopify checkout one of the most powerful and efficient checkout solutions in the ecommerce industry.

What features are included in Shopify Checkout

Key Features of Shopify Checkout You Should Know About

Shopify’s checkout experience is packed with powerful features designed to enhance speed, flexibility, and convenience for both merchants and customers. Whether you’re using Shopify’s standard checkout or upgrading to Shopify Plus for advanced customization, here are some key Shopify checkout features you should explore.

1. Address Autocomplete for Faster Checkout

To speed up the checkout process, Shopify checkout includes address autocomplete that suggests accurate shipping addresses as customers type. This feature is available for select countries and reduces checkout friction, ensuring customers can complete their purchases quickly.

2. Shopify Checkout Customization Options

Minor Visual Customizations

All Shopify merchants can brand their checkout by updating the logo, accent colors, and buttons via the Shopify admin settings. These quick changes help maintain a consistent brand experience across the store and checkout page.

Advanced Visual Customizations (Shopify Plus)

For Shopify Plus merchants, advanced checkout branding can be done using the drag-and-drop checkout editor. This allows for more extensive checkout customization, ensuring a fully branded and personalized Shopify checkout experience.

3. Extend Shopify Checkout with Custom Features

Shopify Plus merchants can further enhance Shopify checkout by leveraging Shopify checkout apps. These apps add custom functionality, such as additional checkout fields, personalized upsells, post-purchase offers, and loyalty rewards.

4. Multiple Payment Methods in Shopify Checkout

Shopify checkout supports a wide range of payment methods, ensuring that customers can pay using their preferred option. These include:
✅ Shopify Payments
✅ Shop Pay (Accelerated Checkout)
✅ Apple Pay & Google Pay
✅ PayPal
✅ Credit & Debit Cards
✅ Alternative payment gateways

5. Buy Now, Pay Later (BNPL) Options

Shopify checkout allows merchants to offer flexible payment solutions, including:

• Klarna
• Shop Pay Installments
• Afterpay

These options increase conversions by allowing customers to split payments into smaller amounts while still checking out instantly.

6. Local Payment & Currency Support

Through Shopify Markets, Shopify checkout enables:
🌍 Local payment methods (e.g., iDEAL, Sofort, Boleto)
💱 Multi-currency checkout
🛂 Automated tax & duty calculations for international orders
🌐 Localized Shopify checkout experience with custom domain extensions

Merchants selling globally can benefit from these features to enhance conversions and increase trust among international buyers.

7. Shopify Checkout for Pre-Orders & Subscriptions

Merchants can sell products on pre-order, allowing customers to purchase out-of-stock items before they become available. Shopify checkout also supports subscriptions, enabling merchants to offer:
🔄 Recurring product deliveries
🛒 Custom billing cycles

While these features require some custom coding or apps, they are excellent for businesses looking to build customer loyalty and increase repeat sales.

8. Enable Tipping at Shopify Checkout

Merchants can activate optional tipping during checkout, allowing customers to add a tip to their purchase. This is especially useful for businesses offering services or personalized products.

9. Flexible Shipping & Pickup Options

✅ Shopify checkout allows merchants to:
🚚 Offer competitive shipping rates based on location
📦 Customize shipping zones & delivery pricing
🏬 Enable in-store pickup via Shopify POS, giving customers a convenient click-and-collect option

10. One-Click Checkout & Instant Purchases

Shopify checkout reduces friction with one-click purchasing options, allowing customers to bypass checkout entirely using:
⚡ Shop Pay (Accelerated Shopify checkout)
⚡ Apple Pay & Google Pay (From cart & product pages)

This feature is ideal for repeat customers who want a seamless, frictionless checkout experience.

Conclusion

The Shopify checkout is designed to be safe, secure, and fully optimized for mobile users, offering a wide range of powerful features. The introduction of Shopify’s one-page checkout is a game-changer for eCommerce merchants, streamlining the buying process while also providing new ways for Shopify merchants to customize their checkout experience. Shopify’s latest checkout enhancements bring exciting opportunities, but it’s important to note that some advanced features are exclusive to Shopify Plus customers.